Google's Matt Cutts discusses your web sites SEO health and quality issues and why Google does not give your site a health certificate.
The better your sites SEO (Search Engine Optimisation) the higher it will rank in SERP's (Search Engine Results Pages) This short video helps to put Google's point of view across and makes good sense.
Search Engines are for ever fighting spam and BHSEOT (Black Hat Search Engine Optimisation Techniques). Read the Guidelines on offer from all search engines, like Yahoo, Bing, Ask and many others. Google may be the biggest SE (Search Engine) but they are not the only one.
This is good #info4u2use and will help you ensure that your pages
rank better in all SERP's. What Matt Cutts has to say here is relevant
for all search engines and not Google specific.
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