Link building is an important part of SEO (Search Engine Optimisation) that is very often over looked and usually not considered as part of SEO (Search Engine Optimisation)
this post in www.searchengineland.com is relevant to link building and really worth a read
Link building is one of the most important parts of SEO (Search Engine Optimisation) and great care should be taken to ensure that it has success. You should apply FUFISM or Functional User Friendly Integrated Social Media tactics for best results.
The social media arena is a great source of links and all your social media campaigns should link to specific pages within your company website and carry links to the main landing pages as well.
Social signals are just fancy words for talking about special types of links, and these social signals carry a lot more weight than standard links from normal web sites. It is thus very important that your social media campaign generate some social signals for your website, and that you have reciprocal links from your web site and blog with your social media campaigns.
Every social media platform has a special section where you can develop specialised links that come with branded images 4u2 (for you to) place in your other online platforms like blogs, websites or forums. it is important for your SEOV (Search Engine Optimisation Value) that you do this, as out bound links also add considerable SEOV (Search Engine Optimisation Value) to your online efforts in every platform.
Good content and well managed user interfaces where your online customer base can communicate with you in a manner that pleases them will also result in many organic (natural) links to your pages placed by your information users (customers) within their preferred user platforms such as
a) their own web sites
b) their own blogs
c) their own social media platforms
d) user forums
e) comments in your blogs or other social media
If your customers talk about you in a positive way your will be shocked at the online coverage this generates. So give them a reason to say positive things about you by having good feed back mechanisms in place then monitor these with great care and enthusiasm. Remember to be social on social media platforms and not to push the marketing as this is a social turn off, keep the conversations going as long as possible, placing links to relevant areas of your web sites and blogs within the conversations, as this is a major source of inbound links to your other online information.
Link exchange programs with your suppliers and your resellers is also a very good idea, though this can be a very tedious and extremely time consuming affair, the effort is really worth while. Take the time and you will not be sorry.
for more info send email to firstname.lastname@example.org or visit www.info4u.co.za/fufism